GoToBrand 2018


Project entitled: „Expansion of export to new markets, including the development of the SAMANI brand”


as part of the Intelligent Development Operational Program, priority axis: 3 Innovation support in enterprises, action: 3.3 Support for promotion and internationalization of innovative enterprises, sub-measure: 3.3.3 Support for SMEs in the promotion of product brands – Go to Brand.


Contribution of European Funds:


The project is co-financed from the European Regional Development Fund. The co-financing amounts to PLN 461,805.00, which is 85.00% of the eligible costs of the project.


Project value:


The total value of the project is PLN 543,300.00.


The duration of the project:


The planned date of the project implementation from July 1, 2018 to December 31, 2019.


Project goals:


The aim of the project is to introduce the SAMANI brand to foreign markets – acquiring new customers and new sales markets, which should lead to a stable level of export revenues.


Planned effects:


The effect of the project will be to increase the brand awareness of SAMANI, in particular among carpenters, designers, architects, but also contractors and kitchen furniture manufacturers in such countries as: India, USA, China, Hong Kong, Russia, Turkey, Germany, Italy, Sweden.


The project is also to lead to long-term B2B cooperation and the acquisition of partners outside of Poland.

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